Susie Pecuch created Design the Customer Conversation to help companies, organizations and brands strengthen their bottom line by getting...
Winning marketing strategies come down to 12 principles. That’s the premise of Sun Tzu Strategies For Marketing. Here are...
In a recent post, I talked about building trust with clients. When it comes to becoming a trusted adviser,...
While working on a client’s content marketing strategy, I was re-reading Joe Pulizzi’s Content Inc. for some inspiration. Joe...
Have your 2017 growth strategies stalled? When this happens, I suggest identifying and growing new customers criteria using my...
Business is improving, but this new normal of tougher and more extensive sales cycles and contracting budgets has taught...
This is still a favorite post of this year, and I like to refer prospects and customers to it...
Trust me, the asking formula gets what you want from various constituents including customers, influencers, employees, vendors, partners and...
Managing tough conversations can make a HUGE difference in growing business. The Wall Street Journal published this compelling story...