I have known Kevin and his work in marketing and public relations for over 20 years, and I hired him as our strategic marketing partner when we purchased the SeeMore Putter brand and embarked on unlocking the great potential of a patented and proven technology. Kevin has been there every step of the way as we have turned SeeMore into one of the most exciting global golf brands.
Thank you for visiting the website for Macali Communications,
a public relations company dedicated to your success.
Macali Communications understands
it's not enough to be on the playing field of your market...
You have to connect the game with your players and your fans.
Macali Communications solves real problems.
From brand awareness to
standing out among competitors
to ROI on your marketing budget
has what the other guys don't...
35+ years in specialized public relations strategies
brands like Gatorade, Wilson, Lands' End,
Allen Edmonds, Sage Products, SeeMore Putters
personal, engaging service
with positive "can do" spirit
35+ years in specialized public relations strategies
What separates Macali Communications from the other guys is so simple it’s ingenious…
Macali Communications knows and understands how to make your product or service story relevant, energized and trusted. Learn more.
We know the most powerful traditional and digital or hybrid platforms and places and the most opportune time to tell your story. Scroll down for a small sample of our clients.
Our strategies and plans create the impact and results that drive media coverage, traffic and sales.
It has been a pleasure to work with Kevin and his team on a variety of Lands’ End brand communications initiatives. They helped us launch many successful PR strategies across multiple divisions. I value Kevin’s versatility in comprehending and knowing how to solve and capitalize on challenging problems and powerful opportunities. He approaches his work with great energy and enthusiasm that fosters an excellent and productive client relationship.
Michele Casper, Director of Communications, Lands’ End
Kevin is a high energy, enthusiastic and engaging professional. He and his firm presented the Gatorade communications team with strategic and creative ideas to support our business during an explosive growth period while helping to strengthen our presence with media and important influencers. His team was customer service-focused and was valued immensely by our entire Gatorade team and our professional partners.
Patti Jo Sinopoli, VP Communications, Gatorade
Kevin and his team at Macali Communications were a tremendous asset to our golf marketing program and introduction of Honors Collection and partnership with the legendary Jack Nicklaus. With Kevin’s help, we were able to secure the major exposure and important credibility for these initiatives. He also was instrumental in helping us secure Allen Edmonds custom shoes and cedar products as the gift given to players at the PGA Championship. I value Kevin’s insights and always find the time to listen to his point of view.
Colin Hall, Chief Marketing Officer, Allen Edmonds
Kevin and his team get it. They know the golf business and marketing communications, and consistently provide creative strategies and smart counsel that produce results. He is a pleasure to work with and Macali is a valuable asset to our business.
Mike Napoleon, Founder and Managing Partner, Catalyst Golf Performance
Kevin worked with me at Procter & Gamble, and we have stayed in touch over the years since. Kevin is a ‘doer’… he gets the job done with a strong commitment to results. One of his strongest assets is his personality and the ease with which he can work with people. I have always been impressed with Kevin’s creative approach to problem solving, and his expertise in public relations, marketing and sports communications has been proven time and time again.
Bill Dobson, Public Relations Director, Procter & Gamble
Kevin is a complete professional who understands how to develop smart, savvy and powerful brand communications strategies. His abilities, passion and engagement of our golf business helped drive our division’s growth at Wilson. He is committed to making your initiatives successful and building a partner with an entire team. I would trust him with any engagement to drive your brand or company success.
Dick Lyons, VP Marketing, Wilson Golf
I’ve had the pleasure of knowing Kevin for more than 20 years. He is an affable and dedicated leader with a flair for creative marketing & public relations programs to grow brand awareness and sales. He has a terrific sense of humor and is fun to work with.
Dennis Chandler, COO, ACCO Worldwide & VP, Marketing, Wilson Sporting Goods
I have known Kevin for nearly 20 years, initially as a trusted consultant and now as a friend. His well-executed work on behalf of Sears was creative and award winning. Kevin is one of those rare, patient creative consultants, who eventually gets most of his ideas accepted but he doesn’t get frustrated if not all of his ideas are implemented. A true pro.
Ron Culp, Vice President of PR, Sears
I have worked with Kevin on a number of different projects for more than 20 years. He is a smart and passionate marketer. I have been the leader of many divisions and companies that have relied on him to create compelling communications strategies that build awareness, reputation and business. His client service and enthusiasm are commendable. I especially value his concentration on results which makes him a great asset and partner.
Dave Lumley, President, Brunswick Bicycle Division
I really like the consistent stream of blog posts with video, photos and audio that make my new blog the landing page of my website. It has boosted my reputation and awareness on a global level, and has built credibility for my business.
Pat O’Brien, Renowned Putting Instructor
We hired Kevin and his team to build exposure for our new products and services within golf media. Kevin is smart, strategic and creative in developing communications strategies that produced results for Fujikura in the competitive golf market. We consider Kevin a valued asset to our team and look forward to working with him in the future.
David Schnider, President and CEO, Fujikura Composite Shafts
We hired Kevin and his team to introduce our brand and product in the competitive golf business. This was a challenge as we were basically transferring our legendary Prince tennis brand and “sweet spot” technology to golf clubs. His team developed and executed strategies, messages and plans that helped us successfully communicate our competitive advantage and launch our Thunderstick irons to the media and our customers. Kevin creates ideas that maximize resources and gave us an edge in the market. His group is professional and fun to work with, and made our team more productive and effective.
Chuck Stickelmaier, VP, Prince Golf
Kevin is an innovator in both communications strategies and the golf business. Through his insightful audit of our social media activities, we were able to develop a comprehensive strategy that has become an important part of our marketing plans. His work is strategic, creative and shows the power of smart, practical and innovative thinking and execution. Kevin is an engaging person who makes working with him an enjoyable experience. We’d hope to work with him again on future engagements.
Ray Lucas, VP Sales & Lauren Carr, Marketing, True Temper
Kevin and his Macali team are experts at knowing and understanding how to succeed in the golf and media business. He knows how to position a brand and products to attract media and customers. I’m impressed with his strategic and creative thinking and ability to work effectively within all levels of an organization. He’s sharp, a quick learner and it’s a pleasure to work with Kevin.
Pete Sanchez, Senior Golf Executive
Kevin created a social media action plan and guidelines for our team. He led our management and staff in understanding how to effectively use social media strategies to accomplish our business goals. We consider Kevin an asset because he quickly understood our organization’s strengths and challenges and then translated that into ideas, insights and practices that will impact the AJGA. Kevin is very personable, conscientious and creative in his work and relationships. We look forward to working with him in the future.
Robert Coleman, Chief Communications Officer, American Junior Golf Association
Kevin conducted excellent sessions in social media for The First Tee Network Meeting in San Antonio, TX. His knowledge and skills were valuable assets for our executive directors, board members and team. Kevin demonstrated his expertise in this important and emerging marketing and communications strategy. His enthusiasm and energy made him and his presentation very engaging and appealing. We would welcome his participation in future programs with The First Tee.
Jennifer Weiler, VP Strategic Alignment, The First Tee
Kevin and his Macali team helped boost awareness of our brand through a comprehensive PR campaign. He expanded our relationships with important media covering the golf business. He consistently presented us with news strategies and ideas. Kevin and his team are ultimate professionals and I enjoyed working with them.
John Castle, Golf Marketing Executive
The thing that sets Kevin apart from others is his overall understanding of any business situation. He is extremely creative, personable and delivers on every objective that is asked of him. I would highly recommend Kevin to anyone who is looking for marketing communications assistance.
John Marovich, VP, Bruno Event Team
Kevin is a consummate professional who takes great care and pride in everything he does. He was a valuable team member in our group at Burson-Marsteller and a pleasure to work with.
Ted Agne, President, Communications Strategy Group
Macali Communications has been in business for years because we know how to deliver results. Isn’t it about time you received a return on your public relations investment dollars?
Kevin Donnellon has 35 years of experience in helping brands and companies grow through public relations strategies with proven results. He has worked for major brands like Gatorade, Wilson, Quaker Oats, Sears, Lands’ End, Brunswick, Frito-Lay, Sage Products, and Miller/Coors and emerging brands like SeeMore Putter Company, Allen Edmonds, Catalyst Golf Performance and GolfTEC.
Kevin and his team knock it out of the park! They create enterprising strategies and actionable plans delivering results that drive business success while providing exceptionally engaging service with a positive entrepreneurial “can do” spirit.