Here's a golf brand that is getting and enjoying initial success using social media marketing — GolfTEC (GT) – the...
It's like that Poltergeist line, "They're Here." But they're not ghosts, they are real Facebook (FB) fans in real numbers. Face...
Adam Barr has covered golf and the golf industry for nearly 17 years, first as a freelance writer, then...
Golfers are getting more and more into social media, according to a new National Golf Foundation study of golfer's Web 2.0...
It's encouraging to see golf brands like Boccieri Golf Heavy Putter and Cleveland Golf experimenting with social media. And...
We can drive brand exposure, thought leadership, credibility and purchase decisions with compelling and relevant social media content. So how...
We all understand that word of mouth marketing (WOM) can be a powerful and cost efficient strategy to drive purchasing decisions. In fact,...
Impressions count. It's about word of mouth. Now its quantified that people make more than 500 billion impressions on each...
We all know that creating social media content takes time. But it may not take as much time as you think....
Phil Mickelson just won one of the most entertaining Masters ever. So, if you're Callaway marketers how can you...