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Blog

Home Blog

08
Dec

0

Golfsmith Launches Live-Chat

Posted By: Kevin Donnellon

Just read a press release announcing that Golfsmith added Live-chat to its website "to bolster customer satisfaction and loyalty,...

01
Dec

0

Getting The Most & More From Current Customers

Posted By: Kevin Donnellon

Retailers like Target and the Gap Journal story are using statistical models and technology (e.g. email offers and digital promotions) this...

25
Nov

0

Boosting 20/20 Plans and Getting Golf Ready

Posted By: Kevin Donnellon

As we know, golf rounds are down with the economy and consumer confidence affecting play. However, there is some hope on...

19
Nov

2

Golf Can Learn From “Big Dog” Marketing Innovator

Posted By: Kevin Donnellon

The Wall Street Journal Story reported today that renowned marketing innovator P&G and Google have managers swapping jobs in order to learn...

13
Nov

4

10 Fundamentals to Writing A Great Blog Post

Posted By: Kevin Donnellon

Fear not the blog post. Follow these ten fundamentals and you’ll write a great one every time. 1. State...

12
Nov

3

The ROI of Business Blogging

Posted By: Kevin Donnellon

With successful blogs by brands such as Dell, Titleist, Patagonia, and Kodak, marketers have accepted the blogging medium as...

11
Nov

0

Feel The Love – Timeless, Successful Endorser

Posted By: Kevin Donnellon

Congratulations to Dave Love III, whose recent win at Disney earned him a lifetime PGA Tour exemption. Couldn't have happened to...

10
Nov

1

The Rules of PR & Marketing Are Changed

Posted By: Kevin Donnellon

Mainstream media (MSM) is on life support. And golf brands need to wake up to this. People get news...

05
Nov

0

Social Media Wins Presidency

Posted By: Kevin Donnellon

No matter your political preference, today is a monumental day in the world. The world's most powerful country has...

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