Sales is simple, right?
That’s if you observe these five steps to master the selling dance by David Sandler:
1. Qualify your prospects.
2. Extract your prospect’s “pain.”
3. Verify that the prospect has money.
4. Be sure the prospect is a decision maker.
5. Match your product or service to the prospect’s “pain.”
If you dance accordingly, you will sell. But as my coach David Winford always advises me — you have to practice, practice and practice.
What are the steps you use to sell effectively?
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